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Eternal Playlist Urn priced at $495 sells out seven days after launch
Summary
Spotify and Liquid Death released the Eternal Playlist Urn — a $495 ash urn with a Bluetooth speaker and a playlist generator — and it sold out within days of its February 24 reveal.
Content
Spotify partnered with drinks company Liquid Death to create the Eternal Playlist Urn, an ash urn with a built-in Bluetooth speaker and a companion playlist generator. The product was shown publicly on February 24 and was offered for sale on the Liquid Death website. It was priced at $495 and was reported to have sold out within days of its reveal. The announcement and an accompanying video prompted a range of reactions online.
What we know:
- The urn includes a discreet Bluetooth speaker built into the lid that can connect to devices to play music.
- Spotify and Liquid Death also launched an Eternal Playlist Generator that uses user answers and Spotify listening history to assemble a playlist.
- The product was priced at $495 and was available on the Liquid Death website.
- The urn reportedly sold out days after the February 24 reveal, and the website allows visitors to sign up to be notified if it returns.
- A promotional video used tongue-in-cheek humor about listening after death and drew varied comments on social media.
Summary:
The urn's quick sell-out drew attention to a novelty memorial product that combines audio technology with curated playlists. A restock or wider availability has not been announced. Undetermined at this time.
